Shojikiya at Pavilion Kuala Lumpur
Location: Tokyo Street, Bukit Bintang, 55100 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia
Floor 6 · Pavilion Kuala Lumpur
The product range covers Japanese snacks including senbei (rice crackers), mochi, and dagashi (traditional sweets), Japanese condiments including soy sauce, miso, dashi, and rice vinegar, Japanese beverages including green tea, sake, and Ramune soda, dried foods including dried seaweed, shiitake mushrooms, and katsuobushi (bonito flakes), and Japanese household food products. The Shojikiya format provides a curated selection of Japanese products that are difficult to find in general supermarkets, with a focus on authenticity and quality. The store serves both Japanese expatriates seeking familiar products from home and Malaysian consumers who appreciate Japanese food culture. The format is compact and densely stocked, maximising the product range within a limited retail space.
Items range from RM5 for small snacks to RM100 for premium sake and gift sets. The store is busiest during weekends. Shojikiya provides access to genuine Japanese food products that mainstream retailers do not stock, with the curation ensuring authenticity. The store serves the growing Malaysian interest in Japanese home cooking and food culture. The Japanese product range supports both daily Japanese meal preparation and special occasion dishes. The format provides a slice of Japanese food retail culture in the Malaysian market.
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Photo Gallery
Shojikiya
Matsuri Mart
The exterior of a shop called Matsuri Mart, with its logo prominently displayed on a lit sign. The shop entrance is visible, with Japanese-style banners hanging above it. Shelves stocked with various items, likely food products, are visible inside the store. The overall aesthetic suggests a Japanese market or grocery store.
Shojikiya Storefront
The exterior of a store called Shojikiya, with illuminated signage on a wooden facade. The entrance is open, revealing shelves stocked with products inside. Decorative lighting fixtures hang from the ceiling above the entrance.
Shojikiya Store Entrance
The exterior entrance of a store with wooden paneling and vertical slats. The store name "shojikiya" is visible on the left side. Inside, shelves stocked with various products and refrigerated display cases are visible. Decorative lanterns hang from the ceiling.
Confectionery and Ramen Display
A retail display featuring Meiji Chocorooms confectionery and Ichiran Ramen products. The Chocorooms are presented in yellow and pink boxes on a yellow stand, with a large promotional sign. The Ichiran Ramen products are stacked on a red and green display shelf.
Whiskey Bottles on Display
A wooden shelf displays a collection of whiskey bottles from brands like Suntory, Yamazaki, Hakushu, and Hibiki. Each bottle has a price tag below it. Several informational cards about specific whiskies are also visible on the shelves.
Japanese Snacks and Instant Noodles Store
A store interior displaying shelves stocked with various Japanese snacks, instant noodles, and beverages. A prominent display features stacks of instant noodle bowls, with a sign indicating 'FREE TESTING'. A digital screen at the counter shows the store name 'shojikiya' and a thank you message.
Shin-chan Candy Display
A display of Shin-chan themed candies, including Nerichu Cider and Nerichu Grape flavors. Also visible are Pokemon Wafer Chocolate and Zeroni Po.
Assorted Candies and Snacks
A shelf display of various packaged candies and snacks, including items with Disney characters like Mickey Mouse. Some items are in pink packaging with cartoon characters, while others are in red boxes. Price tags indicate RM 7.90 for PetitQ and RM 12.90 for Choco Ball Grape Gummy.
Japanese Grocery Store Interior
The interior of a Japanese grocery store is filled with shelves stocked with various food products, drinks, and other items. In the foreground, there are displays of bottled drinks, boxes of snacks, and promotional signage. The store appears well-organized with a wide selection of goods.
Refrigerated Display of Alcoholic Beverages
A double-door refrigerated display case filled with various bottles of alcoholic beverages, likely sake and other spirits. The left side of the refrigerator has a red sign in Malay that translates to "Alcoholic beverages can be harmful to health." The right side has a sign stating "Nice to see, nice to hold. Once broken, considered sold." Shelves are stocked with bottles of different sizes and labels, with price tags visible on some. To the right of the refrigerator, shelves are stocked with packaged snacks and drinks.
Refrigerated Drinks Display
A double-door refrigerated display case filled with various bottled and canned beverages. The left side features cans of flavored drinks, bottles of water, lemon-flavored drinks, and juice. The right side displays pouches of fruit jelly drinks, bottles of green tea, and other bottled beverages. Prices are visible for many items.
Suntory Whisky Mug
A glass mug with the Suntory Whisky logo is displayed next to a bottle of Suntory whisky. A price tag indicates the mug costs RM 59.90. The background shows shelves stocked with various products in a store setting.
Instant Noodles Display
A display of various instant noodle products, primarily cup noodles and packet noodles, are neatly arranged on shelves. The products feature colorful packaging with images of the prepared noodle dishes. Some shelves also show price tags. A sign above the display reads "DILARANG" and "DRINK ALLOWED".
Shojikiya Storefront with Promotions
A storefront with the name "shojikiya" illuminated in white letters on a wooden facade. To the right of the sign, a promotional poster for Father's Day is displayed on a stand, featuring various products and prices. The interior of the store is visible through an opening, showing aisles stocked with goods.
Cup Noodles
A display of Nissin Cup Noodles, featuring Cheese Curry and Chili Tomato flavors. A price tag indicates 'Cup Cheese Curry' is RM 10.90. A 'Staff Recommendation' sticker is also visible.
Japanese Food and Drink Products
A wide variety of Japanese food and drink products are displayed in a store. In the foreground, there are several bottles of sake and boxes of snacks. Behind them, shelves are stocked with ramen boxes, cookies, and other packaged goods. A prominent sign for Ichiran Ramen is visible on the right.
Counter Display with Bottles and Promotional Materials
A wooden counter displays several shelves of liquor bottles. Below the shelves, various promotional materials are visible, including a Pavilion Kuala Lumpur advertisement featuring food, an Alipay advertisement, and a "Super Alliance App" sign. There are also office supplies like pens, scissors, and tape dispensers on the counter.
Instant Noodles
A shelf display of various instant noodle products, primarily Japanese brands. The prominent item in the center is a package of Daikoku Gunma-chan Yakisoba, featuring a cartoon character. To the left are packages of Sapporo Ichiban brand yakisoba with different sauce flavors. To the right are cup noodles, including a "Mendokuri Tantanmen" variety. Price tags are visible for some items.
Socks Display
A retail store interior with a large display of socks. The socks are neatly arranged on shelves and racks, showcasing a variety of colors, patterns, and styles. In the background, there is a sign that reads "Koun na Neko" and a display of clothing items. Pink and white paper lanterns hang from the ceiling, adding a decorative touch.
Frozen Desserts in a Freezer
A close-up view of a freezer filled with various frozen desserts, including ice cream bars, ice cream cones, and packaged frozen fruit treats. Brands like Meiji, Lotte, and Morinaga are visible.
Nissin Men Shokunin Tonkotsu Ramen
A hand holds a cup of Nissin Men Shokunin Tonkotsu Ramen. The cup features an image of the ramen, with chopsticks holding noodles. A price tag below indicates a special price of RM 9.90, down from RM 10.90. The product is on a shelf with other similar items.
Frozen Desserts and Packaged Foods
A display freezer filled with various frozen desserts and packaged food items. Visible items include ice cream bars, mochi, and other individually wrapped frozen treats. In the background, shelves are stocked with boxes of instant noodles and other grocery items.
Assortment of Japanese Candies and Chocolates
A shelf filled with various Japanese candies and chocolates, including Meiji brand products like strawberry and matcha chocolate bars, as well as other novelty sweets and snacks. Prices are visible for some items.
Health Products from Okinawa Japan
A display of health products from Okinawa, Japan, including Noni juice, GABA supplements, and various bottled beverages. Shelves are stocked with packaged goods and promotional materials.
Indoor Shopping Mall Corridor
A view down a well-lit indoor shopping mall corridor with various shops on either side. People are walking through the corridor. One shop on the left displays clothing on racks, with a neon sign above that reads 'BEAN'. Another shop on the right has a counter with various items, including small pink fans, and a person behind the counter. Decorative elements like hanging fabric banners and wooden lattice work are visible on the ceiling and walls.
Shojikiya Membership App Information
A sign displays information about the Shojikiya Membership App with two QR codes, one for Google Play and one for the App Store. Below the QR codes are logos for various brands including KURA, RAKU ZEN, NOTOYA, and Shojikiya. The bottom of the image shows a display of Mintia candy packs.
Assortment of Candies and Snacks
A display shelf filled with various character-themed candies and snacks, including items featuring Mickey Mouse, Donald Duck, Hello Kitty, and Super Mario. There are boxes of popcorn, chocolates, and other confectionery. Prices are visible for some items, ranging from RM 2.90 to RM 10.90.
Assorted Candies
A shelf display of various small packaged candies, including flavors like Cola Punch, Hi Lemon, and Yogurt. The packaging features Japanese text and branding. Price tags indicate RM 7.90 for each item.
Whiskey Bottles on Shelves
A display of various whiskey bottles arranged on wooden shelves. Each bottle has a label indicating its brand and type, and many have price tags below them. Some bottles are smaller miniatures, while others are full-sized. A decorative pink rooster figurine is also visible on the top shelf.
Assorted Snack Bags
A display of various snack bags, primarily from the brand Calbee. The bags feature colorful illustrations of vegetables and cartoon characters. Some bags are labeled in Japanese and appear to be potato snacks and vegetable crackers. A price tag of RM6.90 is visible.
Japanese Snacks and Drinks Display
A retail display featuring various Japanese snacks and alcoholic beverages. In the foreground, there are several boxes of Pocky biscuits in different flavors like strawberry and peach, alongside bags of Kukkia cookies and Key Coffee drip bags. Behind the snacks, a selection of sake bottles are arranged on a table covered with a floral cloth. The background shows shelves stocked with more packaged goods and snacks.
Assortment of Candies and Gum
A display of various candies and chewing gum products on shelves in a store. The products include bags of lozenges, packs of mints, and boxes of gum. Some items have price tags indicating RM 9.30, RM 13.90, RM 6.50, and RM 12.90.
Confectionery Aisle
A display of various candies and gums on shelves, including Japanese brands like Doraemon Fu-sen Gum, Ryukakusan, ACUO, and Hi-Chew. Prices are visible for some items, ranging from RM 3.90 to RM 8.50. A sign indicates that a product contains non-halal ingredients.
Whiskey Bottles on Display
A collection of whiskey bottles are displayed on a wooden shelf. Each bottle has a price tag below it. The bottles include brands like Suntory, Hibiki, Chita, Hakushu, and Yamazaki. The prices range from RM 160.00 to RM 890.00. Above the shelf, there is a wooden panel and a decorative panel with a floral pattern. To the right, there are some documents attached to the wall.
Pokemon Noodles
A display of Ichiban Pokemon Noodle Shoyu flavor cup noodles. The packaging features Pikachu and other Pokemon characters. A price tag indicates RM 8.50 for the noodles. Other brands of instant noodles are also visible on the shelves.
Supermarket Aisles
A wide shot of a supermarket aisle stocked with various snacks and beverages. Shelves are filled with bags of chips, crackers, and other packaged goods. In the foreground, there is a display of Kagome juice boxes and bottles, with prices visible. To the right, a glass display case shows bottles of Okham Papa Sea Grapes juice.
Assortment of Instant Noodles
A shelf stocked with various brands and flavors of instant cup noodles, primarily Japanese varieties. The packaging features colorful designs and Japanese text. Several price tags are visible, indicating individual prices for different noodle cups.
Groceries in a shopping basket
A shopping basket filled with various grocery items, including a bag of grape-flavored candies, a box of biscuits, a carton of milk, and a bowl. A hand is holding the bag of candies.
Meiji Hello Panda Matcha Green Tea Biscuits
A box of Meiji Hello Panda biscuits with matcha green tea flavored filling is displayed on a shelf. The box features a cartoon panda character and the product name in large blue letters. Below the box, a price tag shows RM 20.90 for "Hello Panda Green Tea FP". Other snack products are visible on the shelves above and below.
Cup Noodles
A shelf display of various Nissin Men Shokunin cup noodles. The packaging features images of the ramen and Japanese text. Several price tags are visible, indicating special prices.
Cup Noodles - 3 Cheese Chicken Paitan
A hand holds a cup of Nissin Cup Noodles. The packaging is predominantly yellow with bold Japanese text and graphics. The text indicates it is a "3 Cheese Chicken Paitan" flavor. A cartoon character is visible on the right side of the cup. The background shows shelves with other products, suggesting a retail environment.
Pocky Strawberry Biscuits
A hand holds a box of Glico Pocky Strawberry biscuits. The box features images of strawberries and the Minions characters. In the background, other boxes of Pocky and bags of snacks, including cheese crackers and avocados, are visible on shelves.
Nissin Cup Noodles
A shelf display of various flavors of Nissin Cup Noodles. Visible flavors include Chilli Crab, Tom Yam Seafood, Laksa, and Spicy Seafood. Prices of RM 4.70 are visible for some of the products.
Supermarket aisle with beverages and snacks
A view of a supermarket aisle featuring shelves stocked with various beverages, including bottled drinks and juice boxes. There are also displays of packaged snacks and other food items. The ceiling has a decorative design with recessed lighting.
Supermarket aisle with frozen goods and shelves of snacks
A wide shot of a supermarket aisle. In the foreground are several large, glass-top chest freezers filled with frozen food items. Behind the freezers, shelves are stocked with a variety of packaged snacks, drinks, and other grocery items. A large refrigerated display case is visible on the right side of the image. The lighting is bright, illuminating the products on display.
Assortment of Seaweed Snacks
A shelf display in a store featuring various types of seaweed snacks. The products include seasoned and roasted seaweed, packaged in different sizes and quantities. Some products are labeled in Japanese and English. There are also boxes of instant noodles stacked on the right side of the image.
Assortment of Instant Noodles
A wide selection of instant noodle cups and bowls are displayed on shelves in a store. The products include various flavors like curry, seafood, and pork kimchi, with prices visible on some items.
Refrigerated Drinks
A display of refrigerated drinks in a store. The refrigerator has glass doors and is filled with various bottles and cans of beverages. Shelves are stocked with items like juice, water, and other flavored drinks. Prices are visible on some shelves.
Assorted Snacks and Sweets
A shelf in a store displaying a variety of packaged snacks and sweets. Products include Pretz tomato sticks, edamame flavored snacks, chocolate biscuits, and various character-themed cookies and candies. Prices are visible for some items.
Japanese Snacks and Drinks
A display of Japanese snacks and drinks, including Super Mario candy, Suntory Highball cans, and various boxes of Ryukakusan throat lozenges. A promotional flyer for Shojikiya Pavilion KL is also visible.
Snack Aisle
A long aisle in a store filled with shelves stocked with various snacks and packaged goods. The shelves display a wide variety of colorful boxes and bags, including items labeled 'Zooland', 'Oceanland', 'Hello Panda', and 'Plain'. Some items have prices displayed below them. The flooring is tiled and reflective.
Beverage Refrigerator
A refrigerator filled with various canned and bottled beverages, including Japanese beers, teas, and flavored drinks. Prices are displayed on some items.
Japanese Sake and Potato Snacks
A display of Japanese sake bottles and boxes of Jaga Pokkuru potato snacks. Some sake bottles have labels indicating "SUISHIN" and "特別純米" (Tokubetsu Junmai). The potato snacks are from Calbee and are labeled "Jaga Pokkuru Hokkaido Premium Potato". Prices are visible for some items.
Assortment of Japanese throat lozenges and gum
A shelf display featuring various Japanese throat lozenges and chewing gum. Prominent are bags of Ryukakusan lozenges in gold and blue packaging, some with special pricing. Also visible are packs of Mintia and e-ma throat candies, and rows of Green Gum and Black Black gum.
Assortment of Snacks and Drinks
A display of various packaged snacks, cookies, and drinks inside a store. Items include boxes of cookies labeled 'Torte Cookies' and 'Butter Cookies', bags of potato snacks, and colorful boxes of what appear to be DIY candy kits or snacks. A refrigerated display on the left shows bottles of drinks and jars. Payment method logos like Visa, Mastercard, JCB, and UnionPay are visible on a glass partition. A sign on the refrigerator reads 'Nice to see, nice to hold. Once broken considered sold.'